E-commerce analytics.
The world of e-commerce and it’s massive growth would not have happened without the level of data analysis and analytics happening around it.
After having done so much work in E-commerce analytics, we have realized that there are three main analytics areas, which we will term as the “Holy Trinity” here. These are the areas that give the most insights and out-of-sights to the business and also where we have worked the most with various clients.
The Holy Trinity of Analytics in E-commerce is the Marketing, Customer and Product Analytics – a clear focus on these three help you in gaining deep understanding and top insights from your businesses